Successful e-commerce virtually relies on having a good website, and if you are just starting out you have two choices: for more detail go to: www.magic-mini-site.com.build your own website, or get someone else to build it for you.
Designing your own website is certainly the cheaper option up front, but how much does it really cost you? Unless you are an expert at designing and building professional looking web pages, you may end up with a website that doesn't stand up well to the competition.
It's not just a case of having a site that looks good, it must be functional and easy to use as well. Any difficulties and potential customers are likely to give up and go elsewhere. You need to ask yourself if you can honestly achieve this level of competence yourself; if the answer is no you would be advised to seek the help of a professional.
There are advantages to holding the reins however. You alone know exactly how you want your website to look, for more detail go to: www.magic-mini-site.com.and it can be difficult trying to communicate that to another person. It's also easier to try out different combinations of items and different page layouts if you are designing it yourself.
The issue of money is important to look at; as the amount you will pay a professional does not just cover their services it covers the amount of freedom it gives you to do other things. If you are just starting up your business, you will have plenty of tasks in front of you making contacts, the possibility of ordering stock, setting up a business account and so forth, and having to build your own website will take away a lot of the time needed for these tasks. As you can see, it can actually cost you more in the long run.
If you really don't have the money to spare, and you need to use what little knowledge you have to create your own site, you could take a look at the possibility of using a website builder. If you think of a designer as building the whole house, and your own efforts as building it brick by brick, then a website builder provides pre-built wall sections for you to slot together. It's a convenient halfway house, and it can give you the tools necessary to build a competent website.
When it comes to website building, it doesn't have to be all or nothing. As long as you end up with a professional looking result that pulls in the customers, that's all that matters. |