| Door Hanger Marketing is one of the effective tools for marketing. It is a unique way of promoting your business. It really works because most of the times business comes from that only. Take an example of promotion of local Thai Restaurant they promote their restaurant through door hanger only. If small business adds marketing mix as their business promotion it can really work well for them and it can attract lots of people to come and take your services.
It is very important for those who are using door hangers for promoting their business in Toronto. It is very important for the small scale business people to make aware of their product and services in local communities first. If they are successful in doing that then it is really very easy for them to grow fast and attract many people. It indirectly does the viral marketing for some of the businesses. This kind of marketing is very effective just that you should know whom to target and your business message should be attractive, clear and powerful.
Door hangers are very good alternative for advertising. They are not involved in doing direct marketing but also they do indirect marketing for the business, if we convinced the people with our product and the service. Door Hangers are advantageous for many people it may be because of interesting message, jargons or the quotes which we write on the message. And it becomes the deciding factor about the company actually involved in.
Door Hangers are the easiest and the cheapest way to reach the customers. You only need to hang your messages on the communities. It can be done by way of some walking and a little more driving.
Mostly we do not consider door hangers just a junk mail as compared to the pamphlet which we receive while doing shopping in a mall. We simply throw the pamphlets as such we are not interested in the product. Hardly 5% people take and have a look on the pamphlet whereas in door hanger marketing people tend to see the hangers and read about the product and the services and the message. So it becomes essential to create a message, design attractive and meaningful to attract customers. It is considered to be one of the best marketing tools for the local marketing campaign.
But the major disadvantage of the door hangers is Limited area of distribution about the company. If we want to focus large group or mass people we can’t do that. We can attract people locally but not people at large. It is limited to the particular city at the max but to the whole state or the country. It is a one-time promotion; if you print the same messages again and again people might consider door hangers as a junk mail to avoid this situation try to use different designs and messages. It can be an expensive process if you can’t do it a right manner.
But if you do door hangers marketing correctly it will give you the fruitful results for you as well for your company. So, only you and you need to decide whether door hangers in Toronto will give you the better result for your business or not. |
